RBC and WestJet are creating a new loyalty rewards program called Ampli.
The program will will provide members with merchant offers, flexible rewards, and exclusive bonuses—similar to Aeroplan and Air Miles. Members who fly with WestJet and spend on RBC credit cards will be able to amplify their rewards.
Both companies, who are currently partners on the WestJet RBC World Elite Mastercard, say the alliance will complement their existing loyalty offerings.
Ampli will debut later this year, and additional merchant partners will be announced over the coming months.